Just a few years ago, Anthony's [PYD] Pocket Your Dollars brand had just emerged. Anthony and Kyle put together a FB ad partnership soon thereafter and the Rocketship of growth had just begun.
Fast forward a few years later and Kyle was still leading FB ads growth with Pocket Your Dollars, until recently when it was acquired by MediaAlpha (NYSE: MAX). 🚀
Let's Recap:
Step 1: Pocket Your Dollars launched
Step 2: Kyle & Anthony form a partnership
Step 3: Pocket Your Dollars Acquired by MediaAlpha (NYSE: MAX).